Define the coffee and fill weight
Whole bean and ground coffee can occupy space differently. State the intended fill weight and coffee format early in the discussion.
Choose the bag structure
Stand up, flat bottom and other formats offer different panel layouts and shelf presence. The selected format should support the brand as well as the filling and use case.
Review freshness features
If the product is roasted coffee, discuss the need for a degassing valve, closure and intended protection requirements with the packaging team.